INFOiGAMING

Helping the customers to bet and game safely is a top priority for William Hill. As part of the continued commitment to responsible gambling, William Hill has announced the launch of its football player safety compaign, featuring everyone's new favourite 5 aside team, the William Hill 5. 

Win, lose or draw, the William Hill 5 are a group of mates who play 5-aside with a smile on their face. Just like a friendly kick about, gambling is all about having fun. But it's also about staying in control and managing the game. 

Through the William Hill 5, they're driving a change in their approach to player safety by showcasing a positive and fun attitude towards safer gambling, using football and friendship to amplify and support William Hill's Top Tips for Positive Play: 

1. Don't chase losses

2. Know your limits

3. Get support when you need it 

4. Take a break

5. Keep it Fun

The new campaign can be seen alongside key commercial and advertising slots on ITV, Sky Sports and Eurosport, throughout the World Cup and beyond.