Inspired Entertainment announces the extension of its long-term agreement with Betfred Retail Virtual Sports.
Inspired notes that it has been offering virtual horse racing, dog racing and bingo products to more than 1,400 Betfred stores for over fifteen years.
Steve Rogers, Commercial Director of Virtual Sports at Inspired, said: “Betfred was one of the first retail operators to add multiple concurrent channels of content in the UK LBO sector, and have seen how successful this strategy has been in attracting players both pre- and post-the COVID lockdown periods”.
Highlighting the popularity of this content, Mark Stebbings, Chief Operating Officer of Betfred Group, said: “We have been impressed with their continued innovation in Virtuals, and we are excited that our customers will continue to enjoy Inspired's best-in-class content.” .
Inspired's successful virtual sports attract a wide variety of users through more than 32,000 retail channels and more than 100 websites in 35 countries.
Inspired's multi-award winning Virtual Sports are popular worldwide, appealing to a wide variety of players through more than 32,000 retail channels and 100+ websites in 35 countries.
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