Playtech has announced a new casino games & live casino product partnership with the innovative new sports betting business, DAZN Bet.
Having launched last year, DAZN Bet is aiming to change sports betting by creating an integrated and fun gambling experience for casual players in partnership with the global media and daily sports destination platform, DAZN.
Under this exclusive multi-jurisdiction partnership, Playtech will specifically provide a range of new casino content for DAZN Bet customers, offering a wide portfolio suite, including Casino RNG games, Table Games and Live Casino Games.
The casino and live casino partnership has already gone live in the UK, with more markets to come this year, including expansions in Spain, Italy, Germany and other global markets.
Shimon Akad, COO, Playtech: “At Playtech, we pride ourselves not only on retaining our longstanding industry partnerships but on building new ties and innovating with fresh, new and exciting brands. We are delighted to be working with DAZN Bet, a disruptor on the scene. We look forward to building on this momentum”.
Mark Kemp, CEO of DAZN Bet: “I am delighted to partner with the team at Playtech, adding additional new industry-leading casino games and live casino products to the brand and supporting our mission to create a new fun DAZN Bet sports betting experience.”
Looking ahead, Playtech and DAZN Bet will look to expand into more markets, bringing new and innovative casino and live casino content to an increasingly diversified consumer base.
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