Nostalgia for local humor conquers online gambling: Codere premieres Tuko slots in Italy, as MGA Games did in Spain with Chiquito
We have always said it at Infoplay: MGA Games was a pioneer.
In January 2018, when no one in the Spanish online gambling sector had brought home humor to the reels, the Spanish company launched Chiquito, a slot dedicated to Chiquito de la Calzada. More than eight years later, Italy is committed to the same formula of nostalgia and recognizable humor.
Codere.it, the online casino of the Italian subsidiary of the Spanish group Codere, has been offering nine slots from Italian developer Tuko Productions since October 15. They are inspired by three cult sagas of Italian popular comedy from the 70s and 80s.
The first is Febbre da cavallo, the film directed by Steno in 1976, with Gigi Proietti as the protagonist, about a group of inveterate horse racing bettors. It comes with three titles: Febbre da cavallo, Febbre da cavallo – Corsa degli Assi and Febbre da cavallo – La Tris.
The second is Pierino, the hooligan schoolboy played by Alvaro Vitali and who in Italy is an icon of popular humor. His three games are Pierino al Luna Park, Pierino al mare and Pierino va in montagna.
The third is Bombolo, the character of the Roman actor Franco Lechner. In his three slots he appears as a painter, as a guard and thief, and in the Wild West.
According to the company, with these games Codere.it seeks to expand its online offer by combining variety, innovation and quality, and adapt to new forms of digital entertainment. It is its way of bringing to online gaming a part of Italian cinema that the public instantly recognizes.
Games are not new to the Italian market. Tuko Productions, founded in 2016, launched the Pierino and Febbre da cavallo sagas in 2020. That is, two years after MGA Games opened the way in Spain for slots starring national humor figures.
After Chiquito, the Spanish company expanded its series of celebrities. In July 2019 El Dioni arrived, coinciding with the 30th anniversary of the famous theft of the armored van and with original songs and voices by Dionisio Rodríguez. In June 2020 it was Arévalo's turn, and the series continued with Señor Barragán. In September 2021 , the sequel Chiquito 2: Condemor to the rescue came out and in December 2021, Pocholo, voiced by José María Martínez-Bordiú.
Two markets and two different providers, but the same idea: the references of humor in each country work as an attraction in the online casino. In Spain, that path was opened by MGA Games.
