ORYX Gaming becomes the exclusive aggregator partner of MerkurXtip in Serbia

 ORYX Gaming, a Bragg Gaming Group company, has announced that its presence in Serbia will grow after becoming the exclusive content aggregation partner of MerkurXtip.
 As ORYX Gaming highlights, this partnership with MerkurXtip has significantly enhanced its online casino offering and following a successful integration, the Gauselmann-owned operator has access to ORYX Hub which includes 10,000+ games from 100+ renowned suppliers as well as content from ORYX's exclusive RGS partners GAMOMAT, Kalamba Games, Givme Games, Golden Hero, CandleBets, Peter & Sons and Arcadem.

On the other hand, MerkurXtip is using ORYX Hub to release games from all ORYX RGS partners and a variety of third-party content from providers such as Evolution, Pragmatic Play, Greentube, Blueprint, and Microgaming.

Other advantages of the ORYX data platform, which MerkurXtip will undoubtedly be able to take advantage of, are: it allows you to analyze product performance, perform targeted marketing campaigns and offer player engagement tools, such as free rounds, leaderboards, tournaments and achievements that have proven to significantly increase player retention and player values.

It should be noted that the regulated online gaming market in Serbia has experienced tremendous growth, from € 16 million in 2016 to € 96 million in 2019.
Additionally, ORYX is licensed by the Malta Gaming Authority (MGA) and the Romanian National Gambling Office (ONJN) and its content is certified or approved in 18 major jurisdictions. The vendor also recently received an ISO / IEC 27001 certificate, which underlies its commitment to information security.

On this important agreement, Matevž Mazij, Managing Director of ORYX Gaming, said: "We are going from strength to strength in the market and through this agreement with MerkurXtip, we will further strengthen our existence in Serbia and expand the reach of our premium products”.

While, Nenad Aleksic, IT director of MerkurXtip, said: “By partnering with ORYX we are now able to offer our customers a substantial library of top-notch gaming content via a single integration”. Likewise, the large number of followers that ORYX games have in Serbia stands out.
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