Interwetten Group has extended its sponsorship commitments with VfL Wolfsburg and TSG Hoffenheim Fußball-Spielbetriebs GmbH until the end of the 2022/2023 season.
Regarding the extension of this sponsorship, Lukas Reichl, Head of Sponsorship, Public Relations and Social Networks, highlighted the importance of these actions for his communication strategy and commented:
"We work very successfully and in partnership with both clubs and know the added value they bring to us. That is why we have extended our contracts with the utmost conviction in the long term. VfL and TSG do a very professional and very good job. They have proven that they can help us to stay present, produce content and - at least within the respective fan community - keep us relevant, especially in times of crisis. Loyalty and reliability play a central role in our sponsoring DNA, which is why it was important to us to set an example in such difficult and challenging times and to further strengthen our longstanding market presence."
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