DraftKings, the popular North American Fantasy Sports company, has announced in a press release that Michael Jordan, legend and member of the basketball hall of fame, will serve on its board of directors as a special adviser.
Here's a press release from DraftKings:
Today, DraftKings (Nasdaq: DKNG) welcomed Michael Jordan as a special advisor to the company’s board of directors. The NBA Hall of Fame inductee, six-time NBA Finals MVP and Chairman of Hornets Sports & Entertainment has agreed to take an equity interest in DraftKings in exchange for providing guidance and strategic advice to the board of directors on key business initiatives undertaken by the sports technology and entertainment company that went public earlier this year.
“Michael Jordan is among the most important figures in sports and culture, who forever redefined the modern athlete and entrepreneur,” said Jason Robins, DraftKings co-founder and CEO. “The strategic counsel and business acumen Michael brings to our board is invaluable, and I am excited to have him join our team.”
As a special advisor, Jordan will provide strategic and creative input to the board of directors on company strategy, product development, inclusion, equity and belonging, marketing activities and other key initiatives.
Jordan’s status as special advisor to DraftKings’ board of directors is effective immediately.
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