Greentube, the Interactive division of NOVOMATIC, announces its debut in the regulated region of the City of Buenos Aires thanks to its partnership with Betsson. In this way, a selection of its best titles is already available to the operator's clients.
Greentube has informed through a press release that among the titles now available to Betsson customers are the successful Lucky Lady's Charm™, Sizzling Hot™, Book of Ra™ deluxe and Star Supreme™. Likewise, the launch of the bingo offer confirms its popularity among local players.
We should mention that the launch with Betsson in Argentina follows a period of strong global growth for Greentube with the supplier entering several new markets in 2021 across Europe, North America, Africa and LatAm. The supplier's content has been performing strongly in LatAm regions including Paraguay and Colombia where, as in Argentina, players are familiar with Greentube's titles from land-based casino venues.
About this launch, Lisa Sandner, Sales & Key Account Manager for Argentina at Greentube, has been very excited to reach this new market and says: “Going live in Buenos Aires is an important part of expanding our presence in LatAm where we have already gained a lot of traction and the local audience has embraced our content. We can't wait to see how our popular titles are received by local online players in the region".
While Laura Peretta, Supplier Relations Manager at Betsson, emphasizes the confidence they have in the performance of Greentube content and says: “we are very happy to be the first operator to launch their games in Argentina. This is a very exciting region for iGaming and we are dedicated to offering players the best experience. With Greentube's content we significantly increase our offering in the country".
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