Aristocrat Leisure Limited announced the successful completion of its acquisition of Neo Group Ltd (formerly NeoGames S.A.), a global leader in online Real Money Gaming (RMG) content and technology solutions.
This strategic move, overwhelmingly supported by NeoGames shareholders, strengthens Aristocrat's "build and buy" strategy. By combining NeoGames' full-service offerings – content, proprietary platforms, and value-added services across iLottery, iGaming, and Online Sports Betting (OSB) – with Aristocrat's world-class gaming content and established customer relationships, the company gains a significant advantage in the competitive online RMG market.
Aristocrat Interactive: A Unified Force
The combined operations of Anaxi and NeoGames will operate under the new brand name Aristocrat Interactive. This name leverages the strength of Aristocrat's global gaming presence and unites diverse teams under a single banner.
Leadership Announcement
Moti Malul, former CEO of NeoGames, transitions to the role of CEO of Aristocrat Interactive. Mr. Malul brings over 15 years of experience within NeoGames and extensive industry knowledge. He will report to Trevor Croker and join Aristocrat's executive leadership team.
Mitchell Bowen, CEO of Anaxi, who spearheaded the company's "build and buy" strategy and the NeoGames acquisition, is stepping down from his executive role. He will continue to serve Aristocrat in an advisory capacity through the end of 2024, ensuring a smooth transition.
This acquisition positions Aristocrat as a major player in the global online RMG market, with enhanced capabilities and a broader reach to drive future growth.
18+ | Juegoseguro.es – Jugarbien.es
