Gary Fritz, President of MGM Resorts International Interactive, expressed enthusiasm about the launch, stating, "We are thrilled to introduce BetMGM to the Netherlands and expand BetMGM's successful presence into global markets. The Dutch market presents an exciting opportunity and will play a significant role in our international expansion strategy to establish ourselves as a global gaming leader."
Gustaf Hagman, Group CEO at LeoVegas Group, added, "Following our highly successful launch in the UK, we are excited to bring the iconic Vegas experience to the Netherlands. This expansion into the Dutch market marks a crucial step in our international growth journey, and we have much more in store."
Remko de Boer, Country Manager Netherlands at LeoVegas Group, echoed the excitement, stating, "I am delighted to introduce BetMGM to the Netherlands as we continue to make strides in this vibrant market. With its enticing offerings and the renowned Vegas allure, BetMGM is poised to emerge as a frontrunner in the Dutch market. It's showtime!"
Powered by LeoVegas Group's proprietary technology and platform, this expansion into the Dutch market follows a successful rollout in the United Kingdom in 2023, marking the brand's second European launch.
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