Australian investment fund secures option in startup aiming to revolutionize iGaming site creation
Waterhouse VC, an investment fund focused on the technology layer of the global gambling industry, has secured an option in Maincard, a no-code platform that positions itself as the “Shopify of Online Betting.” The startup aims to allow users to launch fully licensed, customized betting sites in under 30 minutes.
Maincard is targeting the $1 trillion global iGaming market by removing the typical barriers to entry: complex licensing processes, backend development, and technical integrations. Its subscription-based platform enables crypto-native founders, influencers, and digital communities to build branded betting sites, monetize their audiences, and retain full equity from day one.
“The iGaming space continues to be hampered by high startup costs and regulatory friction,” said Tom Waterhouse, Chief Investment Officer of Waterhouse VC. “We see strong potential in platforms that simplify the development process—just as Shopify transformed e-commerce. The industry is ripe for disruption.”
Valerii Makovetskii, Maincard’s Founder and CEO, added:
“With Waterhouse VC’s domain expertise and global network, we’re ready to accelerate our market rollout. Our crypto-friendly payments gateway is already powering third-party casinos. Now it’s time to make launching a betting platform as easy as opening an online store.”
Maincard Platform Highlights:
Launch in <30 minutes: drag-and-drop, no coding required
Full compliance: licensing, KYC/AML, payments, fraud prevention, customer support, and marketing
Instant access to 15,000+ casino games and 1,000+ sportsbook markets
Maincard is currently raising USD $3 million to scale its sales operations and launch multiple brands from its waitlist by the end of Q3 2025.
18+ | Juegoseguro.es – Jugarbien.es
