SIS enters Chilean Online Market with Estelarbet agreement

SIS has signed a deal to deliver their round-the-clock racing content to Chilean operator Estelarbet, marking their debut in the country's growing online market. 

"We will be providing our market-leading 24/7 Live Racing Content to Estelarbet, which includes premium live UK and Irish horse racing, and international meetings from Canada, Dubai, Germany, Hungary, Latin America, Mauritius, Mexico, Saudi Arabia, Singapore, Spain and the United States, as well as UK, Irish and Mexican greyhound racing. 

In total, they will deliver more than 65,000 live horse and greyhound racing events each year from over 170 racecourses and tracks across five continents. The live racing action will be interspersed with market-leading virtuals, providing Estelarbet with revenue-boosting, profitable short-form content throughout the day with a betting event every three minutes. The content will be made available to Estelarbet customers in Chile, Peru, and Ecuador.

Oscar Murueta González, commercial executive for LATAM at SIS, said: "Estelarbet's growing online presence in Latin America is the ideal platform for our market, leading 24/7 Live Racing content. This deal represents our debut in Chile and will see Estelarbet benefit from access to the wealth of quick-fire betting opportunities our services provide, and we are sure that Estelarbet's online customers from across all the territories will be highly engaged by our racing content offer".