Hard Rock International, owner of one of the most recognizable brands in the world, announced that it has acquired the license of the old Ritz Club casino, located in the basement of the historic Ritz Hotel in London, which has been closed since March.
As Hard Rock International reported in a press release, this transaction will allow them to expand their existing portfolio in London, where the first store was founded in 1971.
In this regard, Jim Allen, president of Hard Rock International commented:
"We look forward to expanding our brand offerings within London and bringing our award-winning hospitality, gaming and entertainment to the birthplace of Hard Rock."
Undoubtedly, Hard Rock International continues to take firm steps in its growth strategy and sets the stage for the creation of a casino that will complement the other Company offerings in international gateway cities like Hollywood, FL, New York, Paris, Amsterdam, Madrid and many more.
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