The MERKUR Casino gaming halls have been recognized as “Germany's most popular venues” according to the results of a survey conducted by the business magazine Focus-Money, Deutschland Test and the Cologne-based consulting and analysis company Service-Value .
Furthermore, MERKUR Casino has not only triumphed in terms of bottom line: the Gauselmann Group subsidiary was also awarded "very good" for the best range of games, the best staff, the highest level of reliability, the best and the best ambience. MERKUR Casino took first places in all categories and left the competitors behind.
"As the market leader in Germany, the top position is of course our claim - all the better that the game guests see it that way and have given us such an excellent rating," explains company founder and CEO Paul Gauselmann. “My thanks go to our employees. With their tireless commitment and enthusiasm, they ensure that our guests feel so comfortable every day."
For the selection of the “most popular gaming halls”, a total of 1,376 customer ratings from 14 gaming halls providers were evaluated. The categories "Seriousness", "Games", "Service", "Personnel" and "Ambience" were taken into account in 26 sub-aspects. The MERKUR Casino gaming halls were rated "very good" in all areas and took the overall victory.
For the fifth time in a row, MERKUR Casino was named winner. “We are particularly pleased with the sustainability of the success. It shows that our endeavors to focus on the highest quality in all areas are honored by the players. Ultimately, it is precisely this quality that the guests appreciate about the venues - and which they search in vain on the Internet,” emphasizes Dieter Kuhlmann, board member of the gaming operations of the Gauselmann Group.
In addition to innovative products, the core of this strategy is above all a well-trained and enthusiastic staff. That is why MERKUR Casino has been focusing intensively on the human resource development factor for years. Proof of this are the numerous in-house training courses in the commercial and technical areas. "We offer our employees perspectives, and this form of appreciation is paid back with a high level of identification and motivation," explains Dieter Kuhlmann.
The result is top marks in the areas of personnel, service and reliability. With the machine specialist, the industry also has its own apprenticeship and thus contributes to the fact that qualified young people are always available.
At the Gauselmann Group, 76 young people are currently completing their training as vending machine specialists. Overall, the family-run group of companies has trained more than 500 vending machine specialists in recent years.
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