A subsidiary of Betsson AB has been granted its first local licenses for the newly regulated gambling market in Peru. These licenses encompass online casino and sports betting operations for the Betsson and Betsafe brands, with Inkabet licenses anticipated to follow shortly.
Betsson's Latin American journey began in 2008, propelling them to become the most recognized sports betting brand in Peru. The company solidified its presence further in 2019 with the introduction of Betsafe. Two years later, they strategically acquired Inkabet, a Peruvian-focused sports betting and online casino platform.
Beyond the recent Peruvian licenses, the Group boasts licenses in two other prominent regional markets: Colombia and Argentina. In Argentina, Betsson holds licenses in Buenos Aires City, Buenos Aires Province, and Córdoba.
Commenting on this significant achievement in Peru, Pontus Lindwall, President and CEO of Betsson AB, expressed, "We eagerly awaited the implementation of local regulations in Peru and are thrilled with the issuance of these licenses. This announcement underscores our commitment to the Peruvian economy and the country's new regulatory framework."
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