InfoPlay
 EXCLUSIVE INTERVIEW WITH LUIGI LIMIDO,  MANAGING DIRECTOR IN SPAIN

 "BALLY WULFF offers the new Variable Rent programs, MAXI PLAY free trials and many more options at the best price"

 
 Luigi Limido, Managing Director in Spain of BALLY WULFF, shows us the impressive battery of news and promotions that the prestigious manufacturer is offering operators in this comeback.

We are lucky to have BALLY WULFF: Find out how they are adapting to the needs of each client, the great reception of MAXI PLAY that is offered in a free trial mode… In short, "more options in Product, Price, Promotions".

And meanwhile, Luigi Limido perfectly defines the current situation in the sector.

Hope returns. DO NOT lose track.
JACQUELINE MECINAS | MADRID
1.- What message of support could you send to the operators that are already preparing their reopening?

We have been in this round-trip cycle between restrictions and the reopening of the activity for many months. What has changed now is the appearance of a word that seemed forgotten, and that is that now there is hope, and we all have hope that we will recover the old normality in a few months. For this reason and for what we have learned during this time, we have to trust that we can gradually work and carry out our activity without these sudden closures, and with a more optimistic spirit. We already know that our activity recovers when people's optimism recovers, we have seen it before, it will be like that again, and because of these long months of inactivity, the market has adjusted in many of its variables. We can also look at it as an open door to new opportunities for better prices on products, for new options, for new offers and for new businesses to be started. There is also room to face this future with optimism. It depends on each of us.


2.- How is Bally Wulff helping the strong comeback?


During these long months we have put a lot of effort into trying to reduce the impact that this pandemic is having on our activity. At BALLY WULFF, we believe that we have helped our clients on many fronts, starting with the financial front, adjusting all payments, reducing rental fees, software and product prices, and introducing very flexible formulas to be able to maintain and improve each product, or to try the new ones.

We have also introduced a product analysis service, by which with the details of the product that the operator has, we present various ad-hoc options for that product, with the aim of achieving that with the minimum necessary investment, the performance will improve or even new product can be tested. For this, we provide software update solutions, as well as new game packages. In addition, in many cases, solutions not commercially available, but which have been implemented for each client.

The new variable rental programs that we have introduced specifically for this situation, are facilitating the improvement of many venues without having to carry an investment in case of temporary forced closure, since if the room is closed, the rent is paralyzed due to time that is closed. We have also reduced the monthly rental fee, giving one year for a possible purchase decision.

We have deeply renewed our App, as a vehicle for direct communication with the operator, and we manage machine movements and renumbering quickly and at very low costs or free in many occasions.

Also, and specifically for hospitality, we are happy with the acceptance that the “Test The Best Program” has had for our new MAXIPLAY model, for which many of our clients try for free without any commitment, and then decide. When a product works very well in these market conditions, it is good, attractive, entertaining and liked, and that it is being verified first-hand by the operators that have a product in “Test The Best”, as they ask us to expand to more sites.

We have worked so that our clients have more options in product, price, and promotion, and we have done it because we are together in the bad times, and we will continue together, in the good times to come.






















18+ | Juegoseguro.es – Jugarbien.es
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